Saved
$
100
+
million
In costs
Trained
10
+
THOUSAND
Journalists globally across leading newsrooms
Generate
100
+
million
Social engagements delivered for news organisations
The Workflow Problem
Traditional newsroom workflows weren’t designed for mobile video
Most video production workflows were built for broadcast or desktop publishing. They rely on multiple handoffs, specialised roles, and slow production cycles.
That makes scaling mobile video expensive and difficult.
Traditional workflow
Reporter
Camera
Ingest
Editor
Graphics
Producer review
Publish
The MiMojo System
How MiMojo transforms video production workflows
MiMojo helps digital publishers redesign how video is planned, produced, and published for a mobile-first environment.
Our transformation model enables newsrooms to produce more video, faster, and at lower cost. The approach is implemented in four stages:
01
Diagnose
We analyse your current production workflow and identify bottlenecks that slow down video production.
Output
Workflow diagnostic and improvement roadmap
02
Build the System
We redesign your video production workflow and integrate the right mobile tools and processes.
Output
Mobile-first production architecture
03
Enable the Team
We train your team and align editorial practices with the new production model.
Output
Teams capable of producing mobile-first video efficiently
04
Sustain & Scale operations
We support implementation, operations, and continuous optimisation.
Output
Scalable mobile video production
You can choose the full transformation of your newsroom or engage us only for individual stages based on your priorities and readiness.
Who is this for?
Media startups
(1–5 people / 6–15 people)
Launching mobile-first video production.
Small digital teams launching video production for the first time.
You need a production system that works from day one without expensive equipment or complex workflows.
Growing Digital Publishers
(6–15 people / 16–30 people)
Scaling video output and production efficiency.
Your team is expanding video coverage and experimenting with mobile formats.
You need structured workflows and mobile-first tools that increase output without increasing costs.
Mid-sized Media
Transforming legacy workflows for mobile-first publishing.
Traditional production processes are slowing your newsroom down.
You need a modern mobile-first workflow that enables faster and scalable video publishing.
International organisations and educational institutions
Supporting journalism innovation and newsroom transformation.
You run journalism training programmes or media development initiatives.
You need proven mobile journalism frameworks that help teams adopt modern reporting practices.
Mick Reed
Founder / CEO
Former Founder/CEO of Clippn and early leader of the DSLR video revolution that transformed editorial video, training thousands of photojournalists globally. Pioneer in cloud-based video platforms, editing, and modern newsroom workflows.
Glen Mulcahy
Co-Founder / Chief Mojo
Former Head of Innovation at RTÉ and founder of MojoCon and MojoFest. Widely regarded as one of the pioneers of mobile journalism worldwide.
CASE STUDIES
Real-World Results Driven by Expertise
At MiMojo, our work goes beyond workflows and tools – we empower organizations to make a lasting impact on their audiences, industries, and the world. Here’s how we’ve helped our clients achieve measurable success.
Built by pioneers of mobile journalism
MiMojo was founded by Glen Mulcahy and Mick Reed, two pioneers in mobile journalism and digital video production. Together they bring decades of experience across broadcast news, digital media, and newsroom innovation.
More information can be found on the about us page
Ready to transform your video production?
MiMojo helps digital publishers redesign production workflows to produce more video faster and at lower cost. Book a free workflow diagnostic.
What you’ll get from the diagnostics: assessment of your current production workflow, identification of bottlenecks, recommendations for mobile-first optimisation, suggested roadmap for implementation.
FAQs
Your questions, answered
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